Friday, 14 November 2014

Magazine Institutions

The four main magazine institutions are: BBC - Emap – IPC Media - Bauer


IPC Media
IPC Media Music Magazines are dedicated to music and music cultures featuring many different famous musicians, but also new musicians that specialize in certain types of music. It is one of the UK's leading consumer magazine and digital publishers, with a large portfolio selling over 350 million copies each year. It was formed in 1963 as International Publishing Company and currently produces over 60 iconic media brands, with print alone reaching almost two thirds of UK women and 42% of UK men – almost 26 million UK adults –their websites collectively reach over 14 million users every month. IPC is owned by Time Inc, the publishing company of Time Warner Inc. The company has many sub-brands within their portfolio such as: IPC Media Connect, Market Force, Southbank, Ignite, and TX.
The majority of music magazines only focus on one genre, however they also focus on many genres that have similarities with the main one. They may also include feature articles and up and coming profiles on artists. For example, if you had a magazine on Taylor Swift, she would be represented through Pop and Country so she would span across two different genres. Also each of the different genres of music attracts certain types of audiences. Also each of the different genres of music attracts certain types of audiences. 
BBC
BBC magazine is the magazine publishing arm of the BBC worldwide. BBC provides a varied and wide range of magazines that target many different audiences. They focus their magazines on music, gardening, children’s popular TV programmes, cooking, cars and astrology.
The music magazines that the BBC has published include:
Its Hot - Top of The Pops - Classical Music Magazine
The BBC publishes many different genres of magazines as well as major websites through their digital channels as well. There are only a few magazines that are of the same genre. Top of the Pops attracts age ranges from 11 up to 15 years due to the content, music articles such as ‘Glee’ and ‘X Factor’. TOTP- affectionately known was launched in February 1995 and is released in magazine style monthly, but now has a new website which is updated every day with new ‘Today’s News’ section and new features.
Emap
Emap specializes predominately in the ‘b2b’ (business to business) publishing space. It has specific publications for each genre and in general these are quite different and contain specific content relating to an industry such as nursing, retail and media. This attracts a very wide audience which is attracted through magazines and on-line versions including rss feeds on breaking news within the industry publications.
Emap was established and founded in 1947 and has its Headquarters near Camden in London. The name Emap originates from East Midland Allied Press.
Bauer
 Through Bauer Publishing Group own Bauer Media its publishing company;it is Europe’s largest privately owned publishing group. The Bauer Publishing Group is a worldwide media empire offering over 230 magazines in 15 countries. They also feature heavily online, TV and a wide range of radio stations.
Bauer Media is a multi-media platform UK based media group. The group consists of many sub-brands and companies mainly around two groups – Magazines and Radio – this is widely recognised and being innovative and industry leaders, which is reflected in many awards and accolades they have won within the industry. On average over 12.4 million people listen to a Bauer media radio station. It owns the number one and four top commercial radio stations in London. Kiss is one of their prestigious radio stations which attracts and is targeted at the young dance audience.


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